In season 2, episode 5 of I So Appreciate You!, we discuss the value social media has as a tool for connection while also having implications on private life. Our special guest is Sarah Edwards, CEO of Some Great People and co-founder/CEO of Fashion Week Minnesota.
Sarah is obsessed with the word “sonder” – the profound feeling of realizing that everyone has a life as vivid and complex as one’s own – and it makes sense given that she loves community and bringing people together. As a connector, a creative, a storyteller, an influencer and a self-described empath, Sarah uses her skills to bridge people together. She views social media as her main tool to stay connected, all while sharing her life — the good and the bad — with countless followers. But making herself so approachable and accessible has its drawbacks.
In this episode, Sarah and co-hosts Nadege Souvenir and Melanie Hoffert discuss the pros and cons of being a public figure on social media, the lure of connection and even the power that fashion has to start conversations.